Privacy Policy

Last Updated: 2026-10-16

Last Chance Saloon ("we," "us," or "our") operates the website at https://lastchancedetroit.com. This Privacy Policy describes how we collect, use, and share your personal information when you visit our website, contact us through our forms, join our email list, or place a merchandise order.

By using our website, you agree to the collection and use of information as described here. If you do not agree, please do not use the website.

Information We Collect

Information You Provide

When you fill out a contact form, request a private event inquiry, place a merchandise order, or sign up for our email list, you may provide:

  • Name
  • Email address
  • Phone number
  • Message content
  • Order, billing, and shipping details needed to process and fulfill a merchandise order

You choose what information to provide. We only collect what you submit.

Information Collected Automatically

When you visit our website, we automatically collect certain information through cookies and similar technologies:

  • IP address (used to determine approximate geographic location)
  • Browser type and version
  • Device type and operating system
  • Pages visited and time spent on each page
  • Referring website or search terms that brought you here
  • Date and time of your visit

How We Use Your Information

  • Respond to your inquiries and private event requests
  • Process and fulfill merchandise orders
  • Send you a confirmation when you submit a form or place an order
  • Send you marketing emails if you have opted in (you can unsubscribe at any time)
  • Maintain our email subscriber list and honor unsubscribe requests
  • Mirror inquiry details to our operations spreadsheet for follow-up and recordkeeping
  • Analyze how visitors use our website so we can improve it
  • Maintain the security and performance of our website

Cookies and Tracking Technologies

We use cookies and similar technologies for the purposes described below.

Necessary Cookies

Required for our website to function. They include security cookies from our hosting provider (Cloudflare), cart and checkout cookies, and cookies that store your preferences. You cannot opt out of these.

Analytics Cookies

We use Google Analytics (GA4) to understand how visitors interact with our website. It uses first-party cookies (_ga, _ga_*) that expire after 2 years and collect aggregated, non-identifying usage data. You can opt out with the Google Analytics Opt-out Add-on.

Managing Your Cookie Preferences

We do not currently display a cookie consent banner. We use Google Consent Mode. For visitors in the EEA and the UK, non-essential analytics and advertising storage starts denied by default. You can also control cookies through your browser settings.

You can also control cookies through your browser settings. Blocking cookies may affect your experience.

Who We Share Your Information With

We share information with service providers who help us operate our website and business:

  • Cloudflare: Hosting, content delivery, security, and storage of inquiry and order records in D1. Privacy Policy.
  • Google Analytics: Website traffic analysis. Privacy Policy.
  • Resend: Transactional email delivery. Privacy Policy.
  • Brevo: Email marketing and subscriber management. Privacy Policy.
  • Sanity: Content management system. Privacy Policy.
  • Google Workspace: Operations spreadsheet used as a working mirror of inquiry details. Privacy Policy.
  • Stripe: Payment processing. Stripe processes card details on its hosted checkout. We receive and store limited order information, such as customer contact details, order items, totals, and shipping details when shipping is selected. Privacy Policy.

We do not sell your personal information to third parties for their own marketing purposes.

How Long We Keep Your Information

  • Contact form submissions: 24 months after your inquiry is resolved, then deleted.
  • Merchandise order records: Retained as needed to fulfill orders, handle refunds, maintain business records, and resolve disputes.
  • Email marketing subscribers: For the duration of subscription plus 30 days.
  • Analytics data: Event-level data retained for 14 months; aggregated reports indefinitely.
  • Server logs: Retained by Cloudflare per their data retention policy.

Your Rights and Choices

  • Access: Request what personal information we have about you.
  • Deletion: Request that we delete your personal information.
  • Correction: Request that we correct inaccurate information.
  • Unsubscribe from emails: Opt out any time via the unsubscribe link in any email.

To exercise any of these rights, contact us at info@lastchancedetroit.com. We will respond within 30 days.

Children's Privacy

Our website is not directed at children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us information, contact us at info@lastchancedetroit.com and we will delete it.

Security

We use industry-standard security measures including encrypted connections (HTTPS), secure hosting, and limited access to personal data. No method of transmission over the Internet is 100% secure, but we take reasonable steps to protect your information.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we update the "Last Updated" date above. Please review this page periodically.

Contact Us

Last Chance Saloon
1830 Michigan Ave, Detroit, MI 48216
info@lastchancedetroit.com